Good Addition – Styling & Content Creation

Good Addition, a minimalist, modern lifestyle brand founded by Drea Chong, partnered with me on a retainer basis to create high-quality styling videos that align with their brand aesthetic. I personally curate each product selection, write the script, and record the voiceovers to bring the content to life. To ensure an organic, lived-in feel, we have also shot in my home to give a more natural set.

Beyond showcasing their products, my videos highlight the versatility, functionality, and timeless design, resonating with their audience and reinforcing the brand’s identity. Through thoughtful storytelling and elevated visuals, these styling videos have helped strengthen Good Addition’s digital presence and deepen customer engagement.