The Singapore EDITION Content Creation

For the launch of The Singapore EDITION, I was given full creative freedom to produce high-quality user-generated content (UGC) that captured the hotel’s luxurious yet modern aesthetic. From curating visuals to storytelling through video, I crafted engaging content that highlighted the hotel’s ambience, design, and guest experience. This approach provided an authentic, immersive perspective, resonating with audiences and enhancing EDITION’s digital presence.